Move over Social Media – Everything Old Is New Again
Thanks to technology, the tools to ‘engage’ with our market – that being our prospects, customers and clients – have never been so plentiful and let’s face it cheap.
However, like anything, there is a right way to do things and it’s not always simple to discover the right combination of tools, timing and content that will work for you, your business and your market.
I recently took a look at some ‘old’ technology used for keeping in touch with your market.
It’s been around for yonks and yet, when combined with some of our more modern technologies, is set to become one of the staples in any well developed strategy – especially one aimed at communicating with and engaging the people in your market.
Research and Testing
After doing my research and testing out my theories on a few willing business owners, I have come to realise… no I have come to believe this one simple thing, properly deployed can be a really useful tool to help bring prospects to customer status and will even help raise past customers from the dead (metaphorically speaking of course).
This keynote presentation is something that I love to share with organisations and groups as a way of helping them realise that, just because something is familiar, it’s never too late to take a fresh look at how it could add value to their business strategies into the future. Teaming something tried and tested with new technologies, new forms of delivery and piecing together a really targeted strategy can make this old idea, new again.
[wpevp id=”evp-d3457946dc91bad006b2ef80352b308c-wrap” class=”evp-video-wrap” imgsrc=”” src=”http://catefergonline.evplayer.com/framework.php?div_id=evp-d3457946dc91bad006b2ef80352b308c&id=b25lLXNpbXBsZS10aGluZy0xLm1wNA%3D%3D&v=1386078439&profile=default” type=”Init” init=”b25lLXNpbXBsZS10aGluZy0xLm1wNA==%%LBRACKET%%evp-d3457946dc91bad006b2ef80352b308c%%RBRACKET%%” /]
Talk to me today about how this information could help your business, group or association. Use the contact form on this site or visit the Facebook Page and send me a private message with your contact details.